Innovative Best Alliance Practice

New individual alliance management tools or processes that have made an immediate and powerful impact on the organization and/or the discipline of alliance management. These tools or processes are not comprehensive alliance programs, but additions to existing portfolios that address specific elements of alliance management such as measurement, training, conflict resolution, general communication across the partner ecosystem, or similar facet of the discipline.

Individual Alliance Excellence

Excellence in planning, implementation, and results of a single alliance. The alliance may be between two companies or multiple organizations. Up to two awards are given each year in the category of small-to-midsize company alliance, emerging alliance, and/or emerging alliance.

Alliance Program Excellence

Organizations that have instilled the capability to consistently implement and manage alliance portfolios and demonstrated consistent success of those alliances over time. Winners will have programs built on an integrated suite of processes, tools, professional development/alliance professional certification, and other elements.

Alliances for Corporate Social Responsibility

Alliances that have made a profound, measurable, and positive social impact. The principal objective of the alliance should be social impact, not profit—although profit, especially if used to fund program expansion, is not discouraged.